Global Halal Food Market Spurred by Adoption of Halal Certification System
Halal food refers to food items and beverages which adhere to the strict Islamic dietary law. Some of the halal food products include vegetables, milk, nuts, pasta, rice, bread, tea, coffee, carbonated drinks and sweeteners which are prepared without using ingredients such as animal shortening, alcohol, vanilla extract, lard, animal rennet, gelatin, etc. The concept behind halal food is to maintain clean, fresh and healthy production of food. Due to a shift in consumer perceptions, halal food has also gained popularity among the non-Muslim population. According to IMARC Group, the global halal food market size was estimated to be US$ 1.4 Trillion in 2017. Various fast food chains are now offering halal products to the consumers in their offerings such as burgers, sandwiches, salads, etc. This has increased the scope for mergers and acquisition activities outside the traditional halal distribution channel so as to access both the Muslim and non-Muslim population. Further, South K...